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Why Authors Fail

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by Nick Stephenson in Books and Writing

There’s been a lot of super-serious talk on the interwebs that “the Kindle goldrush is over” and that “Kindle Unlimited is ruining authors’ careers” and “ebook sales have plateaued”. Further, these news reports are being cited as the reason why authors fail to build a successful career on Amazon and the other ebook retailers.

To that, I say “hogwash”.

And not just because I love the word “hogwash”, but because this kind of fear-mongering isn’t only misleading – it’s downright harmful. Look, there is only one reason why authors “fail”. And that’s when they don’t understand how online business actually works.

Assuming you actually have some books to sell, there are only two things you need to do:

  • Find a way to attract readers
  • Find a way to convert prospective readers into long-term fans

Focus on anything else and you’re wasting your time.

But it’s easy to get side-tracked. Authors still spend their time focusing on either (a) things that don’t get results, or (b) things they can’t control. Let me show you what I mean…

Focus on Getting Results

When I first started in this gig, I used to spend 45 minutes a day on Twitter, trying to get new followers. I took part in “Tweet Teams” and various other tactics to boost my followers. I managed to gather a few thousand followers over the course of several weeks.

And can you guess how many books I sold from all that effort? How much profit I made? That’s right. Nada

I also spent months trying to get my books into my local Waterstones store. In the end, I succeeded. Waterstones ordered 5 copies. Total profit to me = less than $8.

$8 for several months of effort? No thanks.

I even considered hiring a top-rated Marketing & PR firm, at the cost of several thousand dollars, because some of the “big names” had used them in the past. I figured: my books are at least as good, I should have the same level of marketing power behind me too!

But I ran the numbers. They didn’t make any sense at the time. Even now, with a successful six-figure publishing business, they still don’t. I won’t even tell you about my Pay-Per-Click and Facebook experiments…

I made the same mistake that thousands of other authors make all the time – I was focusing on things that didn’t matter. Things that didn’t directly affect my bottom line or bring me new readers.

Can some of these approaches get you new readers? Possibly. But chances are, they won’t.

I learned to be more effective with my time. I figured out what marketing approaches actually worked, and ignored everything else completely. And my business grew significantly as a result.

What were those things? Put simply:

  • A way to attract new readers and drive web traffic to my books and websites
  • A way to turn those browsers into committed, long-term readers (who will actually buy my work).

And that’s it. Any activity that didn’t directly help me with either of the above was scrapped. The result? My business grew ten-fold in 2014, even though I didn’t publish as many books. And if you want similar results, you need to commit to the same thing – focus only on what works, and put anything else out of your mind.

Including:

The Illusion of Control

A few months ago, Facebook announced they would be reducing the effectiveness of businesses’ Facebook pages – essentially meaning that any promotional posts would lose 50% – 90% of their organic reach.

For many authors who built their entire marketing plan around Facebook, this basically means they’ve just lost a significant source of readers. Because they spent their time focusing on something they can’t control.

The same goes for Amazon. They frequently change their algorithms and recommendation engines – not to mention bringing in services like Kindle Unlimited – and we hear about the fallout from these changes all the time.

Several top-tier indie authors have reported 75%+ drops in revenue, all thanks to a simple change made behind the scenes at Amazon. Why such a huge drop in overall revenue? Because they were relying on a source of income and readership that they don’t control.

The same goes for all those authors who spend their days clicking “refresh” on the KDP dashboard, checking their sales every hour (raise your hands – you know who you are!).

We all know that doesn’t get us anywhere…. so why do we do it?

I believe it’s because we all have a compulsion to try and control everything in our lives. But in many cases, “working hard” won’t get you anywhere near as far as “working smart”. If you’re basing your entire business on something you have no influence over, you’re swimming in very dangerous waters.

And those waters can (and often will) suck you down at any moment, usually with zero warning. So, what can you do about it?

Building your career long-term means focusing on the things you CAN control. This means spending time on the books you publish, building your platform outside of Facebook or Twitter, and driving readers to your work and your platform.

In short, this means:

  • Getting more traffic to your books, and
  • Getting that traffic OFF the ebook retailers and ONTO your mailing list

This will result in more sales and more fans. Once I figured this out, my business results increased ten-fold and I grew my author platform by 15,000 readers in the first few months.

More important than that:

  • I was able to move my family out of our cramped apartment and into a bigger house
  • My wife didn’t need to go back to work after our children were born (amazing!)
  • I get to talk to my readers daily, and hear about their lives and their interests
  • I get to do something I love, each and every day.

And, as I’ve said before, I’m no special snowflake. If I can figure it out, so can you. To make things easy, I’ve put together some premium training that will lead you through exactly what I did, step-by-step.

It’s called “Your First 10,000 Readers”, and you can get 90+ minutes of video training (for free) at this link to get a taster of what this approach will mean for your career:

FREE VIDEO TRAINING: http://yourfirst10kreaders.com

After you confirm your email address, you’ll get a detailed case study and the first video right away. Once you’ve signed up, leave a comment below and tell me:

What business activities are you spending too much time on that you don’t control? What about those you know don’t matter? Let me know if the comments section below (and make sure you read what others have to say too).

Here’s to a kick-ass year!

If you want a step-by-step guide to getting started on your email list, go download “Reader Magnets”. This free ebook will show you how to put this process in place and start building your email list – click below to grab your copy:

reader-magnets-3d

 

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Adam Netherlund
Guest

Solid post, Nick! Even though I’m just starting out, I can see how beneficial this line of thinking really is. Now to implement it.

Pat
Guest
Pat

It all depends what you want out of writing. If you write just for the joy of telling a story and you’re not that bothered about having a wide readership then you’re still a successful author. I’ve written two novels and I’m working on my third. I love the writing and I love telling the story. I publish the novels on Amazon and sometimes people pay to download them. If I had to spend time developing a website and trying to push the novels as a business that would make me feel depressed. I would lose the sheer joy of… Read more »

Nick_Stephenson
Guest
Nick_Stephenson

Thanks Adam 🙂

Tracey Alvarez
Guest

Thanks for the great post, Nick. I confess I’m one of the KDP refreshers! I published my first book at the beginning of last year, and since then have wasted time, energy, and frustration on things that don’t have direct results in growing my fanbase (Facebook I’m looking at you!). This year I’m going to focus more on what’s important – writing books and implementing your suggestions. So far my newsletter has 336 subscribers since I started it last year, most who are inactive about opening/clicking on my e-mails (unless there’s a giveaway & suddenly they respond a little) so… Read more »

K T Bowes
Guest
K T Bowes

Ooh, I read your books, Tracey!

Nick_Stephenson
Guest
Nick_Stephenson

you’ll get there, Tracey!

Kenneth C Rossignol
Guest
Kenneth C Rossignol

Great advice for a new author or one who is wondering about what Pogo said as he stood next to the trash-filled swamp. Nick’s credentials are in his record.

Nick_Stephenson
Guest
Nick_Stephenson

Pogo said “it looks wet out” shortly before vanishing into the mire. A lesson to be learned there. Probably.

Kenneth C Rossignol
Guest
Kenneth C Rossignol

Actually, in the 1971 comic strip he stood at the edge the swamp, filled with litter and junk, and he said, “We have met the enemy and he is us” …meaning that as Indie authors make progress in the war on typos and conquer Mount Formatta, clean up the gramatteria and undangle modifiers we can rise above the swamp.

Gail Tilton
Guest
Gail Tilton

Ken, I had to chime in after seeing your comment about grammar & syntax errors and typos. Seeing these in published works is a pet peeve of mine. Thanks to an excellent third grade teacher (and some higher education) these errors jump right off the pages at me. I recently started reading eBooks almost exclusively and have been amazed at the number of errors I see. I’ve even started highlighting (cool feature on Kindle BTW) the errors as I read just to see how many I find. That said, I know it’s very difficult to proof-read your own writing. If… Read more »

Aleta K Dye
Guest
Aleta K Dye

Hi, Gail. I am an author and I completely agree with you. I have a really hard time reading a book that is filled with typos and grammatical errors. That being said, I live on a SS income that is below the poverty level so paying someone to do my copy editing isn’t going to happen. My plan is to to proofread and edit no more than five chapters a week, giving my eyes and brain time to mull over the words, spelling, punctuation, and grammar. I do have a mentor in another state as well as a couple of… Read more »

Janell
Guest
Janell

The period goes inside the quote mark. 😉 I know it looks weird, but it’s correct.

Sandra S Kerns
Guest

I agree errors are annoying, but don’t throw all the frustration at self-pubs or Indies. All of my years spent reading traditionally published books (long before eBooks existed) taught me that no editor or proof-reader finds everything. No matter how hard you try, how many times you go through it, there will always be one that sneaks by and probably more. That said, it is definitely a must to hire an editor before you publish. Reading your own work, it’s hard to see errors because you are too familiar with it.

Martin Haworth
Guest
Martin Haworth

Hi there. I’m a bit fussy about proof reading and I know that stuff gets through. What I do after I’ve written the piece is go into content-free mode and ONLY look for grammar and punctuation errors. Then I can read the thing to see if it works for me. I’m sure I miss some, but rarely as I’m so pedantic. I have a Peppa Pig book that I read to my grandson. Officially produced, edited, published – the lot. And it has two words the same next to each other! How could that possibly get through. It irks me… Read more »

Evangeline Auld
Guest

Hi, This is the second time I’ve tried to post a comment – can’t get Disqus sorted out! I watched the podcast last night and the 3 videos and found it all very educational and entertaining, and have been trying to implement some of the advice on keywords on some of my books. I have a bit of a problem though, as my books are mostly quite short and on a variety of subjects, fiction and non-fiction, so email posts will present a difficulty, unless I have a number of different lists. (Don’t know why I am even thinking about… Read more »

Nick_Stephenson
Guest
Nick_Stephenson

multiple lists are a good idea – targeting is the way forward!

N.C Harley aka Nicky
Guest
N.C Harley aka Nicky

Excellent Post Nick! I just realised that twitter is mostly a waste of time! Since I Studied Graphic Design part time I’m totally obsessed with cover design and my tweaking my blog. So not much writing which no good if you want to be an indie author…Um you have to actually write and create. Also since publishing my first book Active Patience I cant but help and look at KDP site all the time!

Nick_Stephenson
Guest
Nick_Stephenson

A great saying: “good enough is perfect”

Wise words to live by 😀

Nicky
Guest
Nicky

I would also like to know Nick why you use Mailchimp as every blogger or Indie blogger I read is using Aweber or infusion soft? Cheers

Antara Man
Guest

Mailchimp is free (until 2000 subscribers) but Aweber – not. You have to pay 1$ per day which is not so little. Mailchimp also supports mobile formats for email campaigns and does A?B split tests but Aweber support is more reliable than Mailchimp’s. Hope that helps.

EG Michaels
Guest
EG Michaels

Many years ago, I switched from Get Response to Aweber for my marketing business. At the time, It was the right move as Aweber was easier to use and boasted far better open rates. Problem was, 50% of my list did not bother to go through the double opt-in process that Aweber required for an imported list. At the time, it set my business back a few months until I rebuild my email list. My unsolicited opinion is to pick an autoresponder service provider and stick with them for the long haul unless they do something to deserve being replaced.

Matt
Guest
Matt

EG Michaels – Are you still using Aweber? I have the Get Response app ( haven’t had time to figure out how to use it) but wondering if it matters between the two?
I’m new to driving readers and capturing emails. Any information would be appreciated.

Matt,

Nicky
Guest
Nicky

Good to know E.G! I have heard its a pain to switch! I’m currently with Mailchimp so I may have to stick with them but I’m not that fussed as at the end of the day I think its all about the content and writing.

Nick_Stephenson
Guest
Nick_Stephenson

It’s all good, Nicky – I like Mailchimp, but any service will work well 🙂

Ninie Hammon
Guest
Ninie Hammon

I write 4 to 6 hrs a day, then jam the rest of this into the remainder of the day. You say tasks that don’t make money are a waste of time. I’d be interested in your take on my time usage. Tasks I perform that don’t directly make money. #1. Keeping records: *Of promotions– which got results, which didn’t? How high did the book go? For how long? Did other 6 books rise, too? *Of promotion website ads–which got results? How much? When eligible to apply again? Of sales–did they go up after a 99-cent? A give-away? All seven… Read more »

Nick_Stephenson
Guest
Nick_Stephenson

If any of that is helping you make more sales or get more subscribers, keep at it! Questions I’d be asking myself if I wanted to cut down on time spent…

1) what can I track that the ebook retailers don’t track automatically for me in the dashboard?
2) do I make more sales / get more subscribers if I get more website traffic? If not, what’s going wrong?
3) same with Goodreads, Facebook, blog, etc

Michael
Guest
Michael

I’ve viewed the three videos and learned quite a bit. I was hoping that by changing my keywords would result in more sales. So far it hasn’t made any difference. But I only have one book on Amazon. It is a Middle Grade fantasy–Boon One in a series, It may be too soon for me to expect any uptick in sales until book 2 or 3 comes out. Maybe by then I will have built up a fan base–although book one has been well-received on Wattpad.

Nick_Stephenson
Guest
Nick_Stephenson

Hey Michael – if changing keywords hasn’t had any effect, chances are that you’re picking the wrong ones. That being said, it’s more important to build up that fan base – then you won’t have to worry too much about it (you’ll be able to run your own promos direct, which will kick you up the rankings).

And if you can get those readers OFF wattpad and ONTO your mailing list, you’re golden 🙂

Patty Jansen
Guest

I wrote something very similar recently on my blog about weatherproofing your sales. It involves improving your background sales (the sales you get when you’re not running a promo or any kind of campaign). I think this is a very important thing that a writer can do. It’s not about staggering from external promo to external promo, but to control who your audience is, what they see and when.

Nick_Stephenson
Guest
Nick_Stephenson

Absolutely – I was in a position last year where 90% of my income was from Amazon, and 75% of that was coming from Bookbub. Not a very safe position….

newbaku
Guest
newbaku

Nick, I’ve just arrived here after watching you on the Self Publishing Podcast. This is an outstanding blog post; thank you. As one who’s grappling with traditional publishing and considering the leap into indie publishing, the generosity of those who’ve traversed the path ahead of me is invaluable. Well done.

By the way, I love the word “hogwash,” and was thrilled one afternoon at my county fair to stumble across an ACTUAL hogwash, stalls where the pigs were being soaped down prior to judging.

Susannah Gautier
Guest
Susannah Gautier

Great post! I saw your pod cast and videos 1 and 2. I tried your advice on changing keywords for an upcoming 99 cent promo. It was time consuming but not too bad. I write romance, which is a huge genre. I ran two freebie promo ads that I usually get 5-10 sales from. I got 42 sales and made top 30 in Women’s Fiction, Action Adventure. I was floored! Now, 42 sales may not seem like much but I was expecting maybe 5 or 10- and my sales have been dead for the last couple of months. Thanks for… Read more »

Delia Strange
Guest
Delia Strange

Thank you so much for this post. I’ve heard it many times and believe it… yet I still catch myself fretting the small stuff. One day the information will get in there and stay in there. I’m always appreciative of those who share their success.

Antara Man
Guest

I can point AMC (Author Marketing Club) as one example of the 80/20 rule. twitter buzz, Sundays discoverability (they even want our book to have 10 reviews) and every Friday 99 cents free promotion. Number of sales? Nada. I signed up because a lot of authors, including Joanna Penn recommended it. Actually I am posting an entire post on my blog tomorrow about it.
A lot of first-time authors ask again the same question not about AMC but about a lot of other venues.
But some of the paid advertisers are totally worth it (like BookBub or Buck Books). or even ENT.

Chris Brooks
Guest

That was my experience of AMC also. No observable difference in free downloads or sales when I ran a promo with them.

Elyse Salpeter
Guest
Elyse Salpeter

Nick, a few PR firms have told me I do more than they do for their client, others have told me that it’s because I don’t have a full series yet – others have told me it’s because my books are fantasy and not the big romance, or political thrillers. I’ve got soon 7 books in market and am trying everything but the free book deal yet (when book #3 in one series is done, I will attempt). I work social media a few hours a day, I build across many networks and I PAY FB to promote (which I… Read more »

Nick_Stephenson
Guest
Nick_Stephenson

Focus on the mailing list – having people following your blog isn’t the same thing. Are you measuring results with social media? If you’re spending 2 hours per day on there I’d be wanting to get at least a couple hundred dollars out of that. If not, it’s probably not a good use of your time right now (unless you like earning pennies per hour). And I KNOW you already know what you’ve not done yet! Free books = traffic Incentivise them onto your mailing list = customers More traffic & more customers = more sales When you control the… Read more »

Carolyn
Guest
Carolyn

What if you take the follow button off the blog, replace it with a sign up button for the email list? The subscribers you have stay, the new people who wander in, subscribe for an incentive. I just did it.

Elyse Salpeter
Guest
Elyse Salpeter

You are right – I have not done the free book yet, except offer a free short story. My plan… get book #3 in a series out and try BookBub… then offer a book for free for anyone joining my mailing list… My blog hits over 950 people – how do we KNOW that it’s not as viable as a mailing list? Just curious. But you’re right, all that time and not getting at least a few hundred dollars a month. You’re right – I need to do something different. Thank you. You’ve been so helpful.

Nick_Stephenson
Guest
Nick_Stephenson

Actually, I meant I’d be wanting a couple of hundred dollars for every 2 hours spent on something 😀

As for why a blog isn’t the same as a mailing list… can you track open rates and click rates? Can you set up automated scheduled emails? Can you see who’s subscribing, who isn’t, and figure out why? My guess is “no” – and above all else, if they’re not on your mailing list then you don’t control the platform. You could lose it if your blog platform decides to take it away from you!

HonADawson
Guest
HonADawson

I have been in multiple tweeting groups, F.B groups who believe promoting the same thing repetitively I was ignorant at the time, as I thought it would help me get readers and connections, for this task social media is ineffective as I discovered over a period of 18 months.There were many tweeps who claimed it helped them an incredible amount!, I believe social media does nothing positive for writers unless you already have fans and engagement. There are some “social media specialists/experts who make exaggerated claims but do not deliver because effectively they are shouting at a massive waterfall, the… Read more »

Carolyn
Guest
Carolyn

Honada, what kind of authors are you looking to link with and how will that help you sell books?

Antara Man
Guest

I want to add what I learned from fellow authors recently: one can boost FB posts to drive people to sign to their email list. I think this is the key – call to action of the FB post that drives people to your email list. Has anyone tried this?

Meredith Jacobs-Smith
Guest
Meredith Jacobs-Smith

Hi Nick, My marketing Manager AKA my eldest son is a wizz with computers. We have removed two books off KDP and put them on Itunes. via Tablo. It’s an Australian site. I am halfway writing a free book, a short novella. It’s a spin off from one of my characters. I will be following your advice and make one novel free and the other free within it with a link via Mailchimp to my website. This is all coming together. My key words from Kindle Samurai is the best program I have seen, recommended by you. Thanks Nick for… Read more »

Zara Altair
Guest

Nick, your approach makes so much sense. I’m handling the marketing for an author. I have him working on the two free works to accompany the ebook (first in a series). I truly appreciate your straightforward no blather approach to doing all that it takes to lead readers to the book(s).

vicki zell
Guest
vicki zell

You are so right when it comes to putting yourself out there. I too have tried those avenues which you speak of and the results, practically 0 as you so stated. It’s a smothering pile of authors out there, not to mention you are competing with those a top the heap. I am so happy that you found your audience and are doing well. VLZBOOKS

Emily Arden
Guest

Fantastic post! I admit, I have probably been spending more time than I should on facebook, twitter and my blog. I guess I have been finding my feet with them, but I am aware that they are only a part of my author platform. Apart from writing and getting my new series ready for publication, my main priority at the moment is finishing my new website. Because my new website will include two important things that I can control – a mailing list (amazingly, I am just starting this from scratch – so lots to learn in this space) and… Read more »

Ryn Shell
Guest
Ryn Shell

Hi. Nick. I wrote seven novels before publishing them two years ago. I’ve since written two more novels. I wrote the stories I wanted to write.

My genres and tropes aren’t the popular ones, so I need to target my promotions to find my market. That’s what I’m working on this year, and I’m keen to use your techniques to help focus toward Australian Rural-lit and Australian 19th and 20th-century historical fiction. The US is my largest market, then the UK and then AU.

That you for the freely available information. I’m ready for more.

Kari
Guest
Kari

Great letter! I want more! I’ve already decreased the amount of time I spend on Twitter & Facebook, and can’t wait to learn what to do that would attract readers.

Earnie Banzhof
Guest
Earnie Banzhof

Nick, I have just gone through the first video in the “1st 10K Readers Series” and I want to know if you have a product for sale on this subject. This info is so well presented that I want the whole package, BUT, It must be in PDF form to be used as a MARKETING ‘encyclopedia”… i need to be able to search it and print it to get the most out of it.

HELP… HELP… HELP!!!
Earnie B.

sara
Guest
sara

I haven’t even published my first book and the amount of content I’ve read in the last couple of months is overwhelming. I’ve heard some authors get results from FB, some for Twitter, but all sing the praises of the mailing list and the importance of keywords. So that’s definitely something I’ll be focusing on, but with so much to do, and so many stories of limited, if any success, it does make me feel like giving up on a daily basis!

Victoria Dougherty
Guest

I signed up to your post about a year ago, Nick, and have slowly been getting books out (three with two and a half in the making), setting up my funnels and am getting ready to run my first Facebook ads. I plan on a giveaway come fall to boost holiday sales. So far, in a matter of a week (with an Instafreebie trial account), I’ve managed to take my subscribers list from 63 to 152. Not earth-shattering, but encouraging. We’ll see how my ad does…and thanks.

Kim Pullen
Guest

Thanks Nick.
I just started my free trial with ConvertKit (CK) as its whole purpose is to help you build your email list vs. social media via FB or Twitter. CK isn’t free like MailChimp (starts at $15/month), but it is SO much more versatile than MailChimp, which I’ve used for years. Like MailChimp, you can send out automatic email sequences, but CK also lets you create unique tags for each subscriber to target them for different types of marketing (different genres or email courses). It’s much more subscriber-centric. I’d like to hear what you think about CK.

Icy Sedgwick
Guest

I know there are authors who say “Don’t bother with social media!”, others who say “Don’t bother with a blog!” and yet more who think it’s all about paying for advertising. Well. I firmly believe in actually building relationships with people, and social media can be a brilliant place to do that. I’ve met so many people on Twitter who I’ve had random chats with, and then I’ve suddenly seen them pop up on my mailing list. I’ve had an influx of people who’ve signed up after I started blogging about a particular topic that dovetails nicely with my fiction… Read more »

Ricardo Fayet
Guest

Awesome post, Nick, I’ll make sure to share it around. “Focus on what works” sounds like an evidence, and yet it’s what most authors — and startups — really struggle with. If you haven’t read the Traction Book yet, make sure you get it. It’s geared more towards startups, but the principles can apply to any online business.
It explains the biases that lead us to spend time on things that don’t work and offers a good framework to get out of that habit.

Gregory
Guest

I see you don’t monetize your website, there is one
cool method to make extra income, it will work with your website perfectly, just search in google for: money making methods
by Ricusso

NFL 17 coins
Guest
Liana
Guest

Hi Nick,
Third book down, eight reviews in nearly four years :-(, struggling to start; but feeling hopeful in reading your posts and listening to your podcasts. Even the thought of reading through all of the policies etc to just to join MailChimp is overwhelming, and I know that that could be a stumbling block for me as I really don’t like pushing the signup link without reading ‘behind the scenes’. Your suggestions of focusing on the reader and not the pocket makes so much sense. Btw every snowflake is special :-).

William Hare
Guest

Hi Nick and your spot on comment reminds me of the result of my agent working his tail off to get my Middle East history book into legendary Foyles in London’s West End. He was finally informed that STRUGGLE FOR THE HOLY LAND had been ordered. A later follow-up indicated a 100 percent sellout. They ordered 2 copies and I sold out! The sellout was insufficient to get me a prime suite at the Carlyle of the Savoy. I have left this message recently elsewhere in your sphere of activity and I shall pose it now. I have a blog… Read more »

Jo
Guest

Hi Nick, Your advice is great but I am not an author. I created a website for a friend’s husband who had written his first novel, published on Amazon. I read his book and thought it was very good and naively thought I could help him sell his book with a website. He has now written a sequel equally as good so am trying again. He will not self-promote, and I am at a loss how to promote the book. I have nothing to offer for freebies, as I am not a writer, and can;t get a mailing list. I… Read more »

K T Bowes
Guest
K T Bowes

I’ve spent too much time on Facebook ads and Twitter lately. I’ve set up a beta reading Facebook group and been surprised at how many readers have responded and asked to be included. We’ve forgotten the write, publish, repeat mantra amongst all the gnashing of teeth and wailing.

David Germain
Guest

I recently utilized a service that would “guarantee” 50 reviews for my latest book on Amazon. I got a total of 4 reviews, 2 of which got deleted. One of the reviews even asked “what purpose does this book serve literature?”. So, yeah, if your service is as effective as you claim it is, I could sure use it.

Danie Botha
Guest

” …Authors still spend their time focusing on either (a) things that don’t get results, or (b) things they can’t control …” That’s what many of us do – including me. Took my first author website down end last year, started with fanfare with a brand new blogging site in January 2016. The essential problem was I didn’t have a book (s) to sell. Been rectifying that. Had one book ready in July, then came across the YF10kR course, delved into it in August and withheld the launch of # 1, and wrote a 25,000 novella (prequel) to # 1.… Read more »

Ovet Kabeza
Guest
Ovet Kabeza

My colleagues needed to fill out a form recently and learned about a company that has a searchable forms database . If you require it too , here’s https://goo.gl/LxRrjF

Arjun kacper
Guest
Arjun kacper

Really iam making my debt novel of mystery and thriller .even iam scared of what you have said .any suggestions for Indian authora who thinks different because my script had a background of USA .does it help to aprroach to them.

CJ Harter
Guest

Hi Nick and fellow authors. Thank you all for sharing your experiences. So far, I have just the one published novel in literary fiction/psychological suspense. Can I implement your mailing list advice with just one book?
Thanks, CJ

Stanislaw Kapuscinski (aka Stan I.S. Law)
Guest

Do you give personal advice? If so what (if any lol) are your fees? How long will it take me to get ROI in 4 figures?

Jane Holmes
Guest
Jane Holmes

I am extremely disillusioned with Amazon. I have my four books lists there and other vendors immediately post my books at a lesser cost. I don’t sell there because so many vendors are underselling me. That’s wrong. I am looking for another alternative and it looks like you have it, can’t wait to learn it. Thank you.

Amber Starfire
Guest

Hi Nick, I have watched your first video and am very interested in seeing what you have to offer. I have published 1 memoir and 2 non-fiction books, as well as edited 2 anthologies. All of these are up on Amazon, both print and ebook. Right after the launch, each of these did okay, and by okay, I mean they sold a few hundred copies. Then nothing. I’ve been blogging since 2008, teach online classes in journaling and memoir writing, and offer editing services — all part time. I still work a day job and make very little as a… Read more »

J. Rose
Guest

Oh, what HAVEN’T I spent too much time on that hasn’t delivered results? Especially since I had too many bills and no budget for ads or Bookbubs, etc., I felt that I had to make up for it by spending loads of time setting up websites, blogging and sitting on social media…talking to crickets. I read Reader Magnets and tried that, but only got a few conversions. I know enough to know I’m not doing this right, but not enough to fix the problem.

Anderson
Guest

Writers can also get more customers by advertising about the books and in additional to advertising, they can also use the social media accounts to spread the news of the books. The social media platforms can also be used to make a huge difference in the book selling. If we do not utilize the social media accounts then the uses will not even notice the existence of the books.

Joed Jackson
Guest
Joed Jackson

Well shoot. I’ve tried everything you say doesn’t work. You were right, it doesn’t work. So it’s time to try what you say does work. Looking forward to moving forward. Thanks for taking the time to share your success with others.

ThurmanMcdad
Guest

I see your blog needs some unique & fresh content. Writing manually
is time consuming, but there is solution for this hard task.
Just search for; Miftolo’s tools rewriter

Eevi
Guest

Oh my, I’ve been guilty of all of these, Nick! Thankfully I realized early on that trying to get random twitter followers or facebook likes did not increase any of my sales; so I quit using these time-wasting methods and concentrated on writing books. I know!!! Cranking out more books is one of the myths you busted already, but it certainly worked better than chasing after twitter followers 🙂 I’m currently going through your 3-part video series and can’t wait to see video nr 2! Thanks so much for all that you do, Nick!

Jeanette Hall
Guest

Already have down loaded your book several days ago and am following it to the best of my abilities! Takes time and work, but don’t all good things require effort your own? Started working for a living at the age of 12. Made enough that I had to pay social security income taxes from that year forward!
Jeanette Hall
Jeanette@saintpblogging.com

Shonah Stevens
Guest

I’ve done a lot of research lately into autoresponder programs. I’m currently with Benchmark which is free up to 2,000 subscribers. I’m getting close to the 2,000 limit. I’ll probably stay with them as their support is great, and their prices are reasonable. Mailer Lite looks good to, but I have heard there’s problems with deliverability. However this was told to me by an Internet Marketer, so maybe take this with a pinch of salt!
If anyone use Aweber, always go in and cancel your un-subscribers. Otherwise they charge for them.

Tim Seabrook
Guest
Tim Seabrook

I am at the beginning of writing, though reading through this sort of information reduces the fear of not having anyone read what I will publish. I like the ideas and the simplicity that goes with them that will make building a readership base. I’m looking forward to implementing these ideas.
Thank you

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